About me
I’m a digital strategist and communications leader with more than a decade of experience building and running complex digital programs. My work sits at the intersection of digital platforms, campaigns and content—helping organizations translate big goals into practical systems that reach and engage their audiences.
Over the years I’ve led large website projects, built campaign microsites and digital toolkits, and managed multi-channel communications programs spanning web, newsletters, social media and video. I enjoy both the strategic side of the work—defining structure, priorities and messaging—and the hands-on side, from coordinating designers and developers to building workflows, integrating systems and launching new digital initiatives.
Most of my work has supported advocacy and membership organizations operating at a national scale. I’m particularly interested in how digital tools can help organizations communicate clearly, organize complex information and make it easier for people to participate, learn and take action.
Experience
Strategic Communications Consultant
Freelance (full-time engagement)
2024–Present
Provide digital strategy, systems improvement, and platform support for a national membership organization’s web, content and communications operations.
Associate Communications Director
NACo
2018–2022
Managed day-to-day digital media operations, coordinating web, email, social and video communications for national advocacy and member engagement.
Director of Digital Media
National Association of Counties (NACo)
2022–2024
Led digital strategy and all online channels for a national association, overseeing platform modernization, analytics, and a four-person digital communications team.
Digital Media Manager / Producer
NACo
2015–2018
Produced digital content and helped establish the organization’s first in-house digital team while supporting website development and multimedia production.
Areas of Practice
Recent Work
